Jana Diwas 2019 – A Step Towards Financial Independence

India as a country will be successful not when it is developed but when each and every citizen of this country is financially independent.

To be financially independent, it is of utmost important that each citizen of this country, no matter what caste, creed or status is made a part of the financial inclusion plan.

The financial sector, consisting of banks and financial institutions, are the ones that play an integral part in achieving this goal.

Moving in the direction of financial independence of all by financially including everyone is Jana Small Finance Bank. This very initiative was the highlight of the fourth Jana Diwas that was celebrated on 21st August 2019.

The Chief Guest of the occasion was Shri Dr. Krishnamurthy Subhramanian, Chief Economic Adviser, Government of India. While giving his insights on financial inclusion, he spoke about his passion for the same and how he feels it plays a crucial role in achieving the 5 trillion-dollar economy goal. He expressed his happiness towards Jana Bank’s achievements and wished it continued success in its financial inclusion plan.

This year too, on Jana Diwas, through an eminent jury, the bank selected and facilitated the most inspiring and heart-warming stories of entrepreneur skills of women customers who beat all odds to achieve their dreams.

These extraordinary women were those who took their first step towards breaking the odds and achieving what was thought to be impossible, all because of the financial support they received from Jana Bank.

One of the three women felicitated from the different parts of the country was Sonali Jana – the first female rickshaw driver in Behrampur, West Bengal. Through Jana Bank’s financing, she is now able to support her family and secure her son’s future.

Besides felicitating customers, employees of the bank who have beaten the odds and have transformed their life with a career path in the bank and for the customers, were felicitated too.

Mr. Ajay Kanwal, MD and CEO, Jana Small Finance Bank, spoke about how they have focused on financial stability for the customers as well as the employees, right from the inception of the bank. He clarified that banking for them is no longer about opening a bank account, but about creating jobs and prosperity. He concluded by saying how the bank took pride in being an important part of the success stories of their customers.

Jana Diwas 2019 concluded with an incredible panel discussion on the topic ‘Financial Inclusion : High Street to Last Mile’ where the panelists spoke above the various tenets of financial inclusion and the efforts required to ensure the same for all.

Kudos to Jana Bank’s efforts towards their increasing contribution towards our country’s financial independence through financial inclusion.

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